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Demo agent

Every lead gets a live demo. Every demo moves toward the sale.

afka joins your demo call on Zoom, Google Meet or Microsoft Teams, presents your company and your offer, shows your product on the shared screen, answers from what you approved, books the next step before the call ends, and follows up until the lead signs or says no.

Priya Rao9:12 AM

@afka Tidewater booked a demo of afka for Thursday at 3. Can you take it? I'll join for pricing.

afkaAGENT9:12 AM

On it. I read their site and the form: a trucking company, 40 drivers, dispatch run on email and spreadsheets. I'll show afka in the afka Demo workspace, from connecting their tools to the first finished task, answer from the approved list, and book the next step before we hang up. The brief is in your inbox tomorrow at 3.

15:04 | afka demo · TidewaterRecording, with consent
Nora · Tidewater
afka (AI)
Derek · Tidewater
Out of this demo15:31 · five things moved, one waits for Priya
Eleven questions answeredIntegrations, security, data residency, pricing. Every answer from the approved facts, each one in the notes with its source.11 citedDone
Trial kickoff booked for Tuesday at 10Nora said yes on the call. The invite went to Nora, Derek and Priya before anyone left the room.3 invitedDone
Deal moved to Trial, with the notesStage, next step, the two objections and who decides, written to the deal while the call was still on.1 dealDone
Recap sent to TidewaterWhat was shown, the answers, the trial plan and the link to their own workspace. Sent 14 minutes after the call.2 recipientsDone
Derek asked for 20% off a two-year termNot on the approved price list, so afka did not agree to it. It told Derek he would have an answer in writing today.for Priya
Says it is an AI in the first sentenceAnswers only from what you approvedFollows up until yes or no
Why it wins deals

The demo is where most deals are lost. Not on the call, in the days around it.

A lead waits two days for a slot, meets a rep who has not read their form, hears "I will get back to you" three times, and gets the recap on Monday. The demo agent removes the waiting, not the conversation.

Everylead
NO LEAD WAITS FOR A SLOT

The demo happens at the hour the lead picked, including evenings, weekends and the time zone your team is asleep in.

Anylanguage
IN THE LEAD'S OWN LANGUAGE

It speaks the language the lead speaks, not a fixed list, and switches mid-call when they switch, with your product's own terms.

1plan
INSIDE THE PLAN YOU HAVE

No separate product and no annual contract. Demo minutes use credits, the same way meetings do.

What it owns

The whole demo, from the click to the signed next step.

Four jobs a sales team does around every demo. Three of them are the ones that slip when the calendar is full.

Pick a time · Thursday
14:0015:0015:3016:00
Booked · invite and brief on the way
Nora Bianchi, Tidewater · 25 min
at the click
THE BOOKING

It books while the lead is still on your site

The form ends in a slot picker, not in "we will be in touch". The invite, the calendar event and the deal in your CRM exist before the lead closes the tab.

Brief · Tidewater
What they asked to see
"Routing for 40 drivers, and invoicing"
the day before
THE PREPARATION

It arrives having done the homework

It reads the lead's site, the form in their own words and every earlier contact your workspace remembers, then plans which parts of your product to show. You get the brief a day ahead.

Your productshown on the shared screenlive
"Does it read our telematics data?"
Derek, 15:17
Yes, through the integrationapproved
THE CALL

It presents, shows and answers

Your company and your offer first, then your product on the shared screen, only the parts the lead asked about. Questions get answers from your approved facts. Anything else gets a follow-up, never a guess.

Recap · 14 min after
Day 2 · pilot checklist
Day 6 · answer on the discount
Until Tidewater says yes or no
every step on the deal, in your CRM
THE FOLLOW-UP

It keeps the deal moving after the call

The recap within the hour, the promised answers on the day they were promised, and a follow-up sequence that stops only when the lead signs, books the next step or says no.

How it works

Teach it your offer once. It runs every demo after that.

No script to write and no demo environment to build. It learns from what your workspace already knows.

01

Give it your offer

Your deck, pricing, product and the answers you stand behind go into Knowledge. That list is the only thing it will claim.

02

Add it to your booking link

Your Book a demo button, your email signature, your outbound sequences. Every booking lands on its calendar.

03

It runs the call

It introduces itself as an AI, asks before recording, presents, shows the product, answers and books the next step.

SAY "HUMAN" AND A PERSON FROM YOUR TEAM IS BROUGHT IN.
04

The deal moves

Notes, CRM stage, tasks and the follow-up land under the rep who owns the account, in your workspace.

You can join any demo as a co-host. It presents, you close.

The hard question

It answers what it knows. It promises what it does not.

The fastest way to lose a lead is a confident wrong answer. The demo agent only claims what you approved, and it turns everything else into a written follow-up with a date.

Discounts, custom terms and anything off your price list always go to a person on your team.

Derek ChenTidewater, on the call

Can we get 20% off if we sign for two years? And is our data stored in the EU?

afkaAGENTOut loud, in the call

Your data stays in the EU region you choose. Northwind's data terms say so, and I will send you the page. The two-year discount is not something I can agree to. I have asked Priya, and you will have her answer in writing today.

Before anyone books

It demos on your website too.

A visitor who is not ready to book a call can ask afka on your site. It answers, walks them through the product, asks the questions a good rep would ask, and ends with a booked demo or a started trial, whichever the visitor is ready for.

Qualifies against the customers you actually wantHands hot leads to your team in Slack or Teams at onceEvery conversation lands in your CRM with its source
Visitornorthwind.com/pricing22:41

We have 25 drivers and two depots. Is the Team plan enough, or do we need Scale?

afkaAGENTon the site22:41

Team covers 25 drivers and both depots. Scale adds SSO and a dedicated contact, which you would need past about 100 drivers. Want me to show you how the board would look with two depots? Or I can book 25 minutes with Priya tomorrow at 10.

After the demo

Four things land, and none of them waits for Monday.

They go to the lead in their language and to the rep who owns the account, within the hour.

Within the hour
PDFrecap-tidewater.pdf3 pages, sent to Nora and Derek

The recap

What was shown, every answer with its source, the promised follow-ups with dates, and the next step.

During the call
Tidewater · PilotStage, notes, objections

The CRM, updated

The deal stage, who decides, the objections and the next step, written while the call was on.

Before hanging up
PDFpilot-kickoff.pdfTuesday 10:00 · 3 invited

The next step, booked

A pilot, a pricing call or a trial workspace, agreed and on the calendar before anyone left.

Until an answer
Follow-up to NoraDay 2 · day 6 · day 14

The follow-up, running

Timed to what the lead said on the call, and stopped the moment they sign or say no.

Three ways to run it

On its own, beside you, or on your site.

You choose per lead, per deal size or per team. The rules on what it may claim stay the same in all three.

01

It runs the demo

For inbound and self-serve leads: it presents, answers, books the next step and follows up. Your team sees the notes, not the calendar.

02

It co-hosts with you

For bigger deals: you lead, it presents the product when you hand over, takes the notes, updates the CRM and sends the recap.

03

It demos on your site

For visitors not ready to book: it answers, walks them through the product and ends with a booked demo or a started trial.

What it is worth

What the demo agent is worth, in numbers you can check.

Every figure is counted from what happened in your workspace: the calls, the calendar, the CRM and the invoices. Below is one example month for a team running inbound demos.

46demos held

Out of 51 booked. Held at the hour each lead picked, including 9 in the evening and at weekends.

68%ended with a next step

A trial, a pricing call or an intro, on the calendar before the call ended.

14 minfrom call end to recap

Median time until the recap was in the lead's inbox, in their language.

$38,400new annual revenue

12 demos became paying customers, each one traced to the page or campaign that brought it.

31 hof sales time given back

The hours your team did not spend presenting, writing recaps or chasing follow-ups.

3questions it could not answer

Written down for your team, so the next demo answers them from your approved facts.

Example month for illustration. Your own numbers appear on your dashboard from the first demo.

The edges

What it will not do, stated plainly.

A lead trusts a demo only if it is honest about who is running it and what it can promise.

It will not pretend to be a person

The first sentence says it is an AI running the demo for your company, and its name in the call says so too.

It will not record without asking

It asks at the start. If the lead says no, nothing is recorded and the notes are written from the conversation.

It will not invent an answer

Facts come from your approved list. A question outside it becomes a written follow-up with a date.

It will not change your price

Discounts, custom terms and anything off your price list go to a person on your team, every time.

Where it runs

On the call platforms your leads use, and into the tools your team uses.

Demos on Zoom, Google Meet and Microsoft Teams. Deals, tasks and the recap land in the CRM, inbox and channels your workspace already connected.

Questions

Before you send it to a lead.

Does the lead know it is an AI?+

Yes. It says so in its first sentence, its name in the call says so, and the recap says so. It is not something you can switch off.

Can I join the call?+

Any time. Join as a co-host and it presents when you hand over. A lead can also say "human" and it brings in the person you chose.

What if it does not know the answer?+

It says it will check, writes the question down with a date, and the right person on your team gets it. The lead gets the answer in writing.

Does it cost extra?+

No. The demo agent is part of every plan. Demo minutes use credits the same way meetings do, and you see the credits per demo next to the deal.

Which languages does it speak?+

The language your lead speaks. It is not limited to the languages of this website, and it switches when the lead switches in the middle of the call.

Send it to your next demo.

Add it to your booking link and read the notes when the call ends. No card, no sales call.